How To Turn Your CEO Into A Thought Leader

You’ve been assigned the task of turning your CEO into a thought leader. Where do you begin? First, let me tell you the short version of my story: I started a marketing agency in 1999. In 2013 we almost went out of business. That same year I began writing for Forbes, publishing a few articles
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How To Find Your True Self

I created The 7 Systems of Influence to help people achieve their biggest, wildest dreams, but I ran into a problem along the way–the people I worked with weren’t dreaming BIG enough. Then I ran into an even bigger problem–I wasn’t dreaming big enough. I don’t mean my clients and I should have been putting
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How To Be A Great Podcast Guest

At this point I’ve been a guest on 80+ podcasts, and I’ve also recorded over 70+ podcast episodes. Here are my top nine tips on how to be a great podcast guest: 1. Be overly gracious. No matter how big a deal you are, nor how small a deal the host is, say “Thank you
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How To Perform A 7 Systems Of Influence Self Audit

When I onboard coaching clients or participants in my mastermind, I take them through a 2-hour, 7 Systems of Influence audit to find out where they’re at currently in terms of what they want, and the assets they have that will help them get there. Here is the exact script I use as I go
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Why The 7th System Is Love

In back of the house where I was born and raised in sunny Southern California, there are six handprints in cement. The first two are from my parents. The next three are from my older siblings. In newer cement, is my handprint. Before my handprint was added, when I was young but old enough to
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The Best Way To Use LinkedIn To Generate Leads

“I need more leads!” Whether you’re in sales or an entrepreneur (which means you’re also in sales) you’ve thought this to yourself or said it out loud. I said it to myself for the first time in December, 1999. That was right after I started my marketing agency MWI. I was on the phone talking
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5 Keys To Thought Leadership On LinkedIn

Key #1: Change Your Mind About What “Thought Leadership” Is “But I don’t WANT to be a thought leader!” Wrong. You don’t want to do what you think thought leaders do, because when you think about thought leaders, you think of ego-driven, pompous, arrogant jerks who are constantly self-promoting and spamming you. That’s not thought
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10 Lessons From Stephen King On Writing

I have a thing about finishing books I start. The first book I ever started, but didn’t finish, was a book by Stephen King. I wasn’t that into the horror genre to begin with, and I found this particular book disgusting and repellant. It just wasn’t my thing. It also tainted how I felt about
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How To Find Your Ideal Audience

If you read my post about a Dream Funnel you now have a clear vision of your future. If you read my post about a genius zone, you know what makes you uniquely suited to turn that vision into reality. The next question is: Who do you need to influence in order to achieve your
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Josh Steimle