How To Find Your Ideal Audience

If you read my post about a Dream Funnel you now have a clear vision of your future. If you read my post about a genius zone, you know what makes you uniquely suited to turn that vision into reality. The next question is: Who do you need to influence in order to achieve your
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How To Find Your Genius Zone

  I have a friend we’ll call Jeff. Jeff is a smart guy with a lot of talents. He’s started multiple seven-figure businesses. He could be a professional artist if he wanted to. He could do just about anything. And that’s why he was broke. Jeff and I trade coaching services. One our monthly calls
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Everything I Know About LinkedIn Success

  Perhaps you’re expecting a long read, after all, I just wrote a book on how to succeed on LinkedIn, so this post must include everything in that book, plus more, right? Instead, I can sum up everything I’ve ever learned about how to succeed on LinkedIn in a single word: Serve. If you want
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All The Marketing Hacks For My Book Crowdfunding Campaign

  Note: This campaign is running May 15th through June 15th, 2019, so if you’re reading this between those dates then this blog post isn’t done yet, I’m still adding to it, and I’d love your suggestions! In this post I share everything I did to get the crowdfunding campaign for my new book 60 Days
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My DoorDash Customer Service Experience

  Hi Tony, thanks for responding on Twitter. Some quick feedback on my experience as a new customer. Just want to be helpful, I hate to see good companies held back by things that are so easy to fix. My tone here is friendly/helpful, I’m not frustrated or angry or anything, it’s more me wanting
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LinkedIn Quick Tip: Use Your Banner

  Your banner is that big horizontal space behind your profile photo. If you haven’t uploaded anything, it’s a default blue design, like this: Except without the sad emoji face, I added that. You may have thought about using that space before and then thought “Bah, I’m not a designer, and who cares what I
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Personal Branding Is B2B Marketing

Last week I spoke at a marketing conference and afterward a woman came up to express her frustration. “I know it’s not your fault,” she started, “But the descriptions weren’t clear and the program said you were going to talk about marketing on LinkedIn, and I thought you were going to talk about B2B marketing
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Everyone Has A Story And Something To Say

  Each week when I send out my email newsletter I get responses. Sometimes I get a few, sometimes I get a lot. Sometimes the responses are technical questions, other times they’re simply comments, and occasionally they turn into fascinating discussions. Recently I discovered that one of my subscribers is a former editor for the
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Josh Steimle