Many LinkedIn users don’t know why they are on the social network, why they spend time on their profile, or why they’re posting content. They’re like the young people who go to college “Because everyone else says I should, and that I’ll make more money if I do, and it will open up doors.”…
Your LinkedIn Photo Should Allow Us To Recognize You In Real Life
There are some seriously bad profile photos on LinkedIn. See 29 LinkedIn Photo Mistakes To Avoid to see examples of what I mean. The core rule? Your photo should allow us to recognize you in real life. There are a lot of things you could do beyond that, but that’s the main rule that…
Write Your Bio/Summary In The 1st Person.
1st person is when you say “I did this…” 3rd person is when you say “Tommy did this…” when talking about yourself. Writing in the first person is personal, friendly, warm. Writing in the third person is formal, stiff, professional, cold, distant. It makes your LinkedIn page sound like a Wikipedia entry. As Ashley…
Want More Comments On Your LinkedIn Posts? Start And End With A Question.
How do you get engagement on your LinkedIn posts? First, what is “engagement” on LinkedIn? It’s likes and comments, but mostly comments, because likes, while valuable, pale in comparison to the value of comments. I’ve been seeing a lot of LinkedIn posts lately that are getting zero engagement, and analyzing why that is. Here…
How To Become A Thought Leader On LinkedIn
Want to become a thought leader on LinkedIn? Today, it’s easier than ever. LinkedIn was once the place where you could create an online version of your resume and then…nothing would happen. These days, LinkedIn is so much more than a database of resumes, it has become the primary platform for business thought leaders to…
29 LinkedIn Photo Mistakes to Avoid
Your photo shows up EVERYWHERE you are on LinkedIn, from the connection requests you send to others, to the comments you make on posts, to your profile page where employers go to see if they want to hire you and partners go to see if they want to work with you. An adequate LinkedIn photo…
How To Optimize Your LinkedIn Profile
“I’ve used LinkedIn for years, but I’m not sure what benefit I’ve gotten from it.” That’s a quote from the vast majority of people who have used LinkedIn. Does getting on LinkedIn seem like a waste of time? Do you feel like it’s a mystery and somehow everyone else has a clue, but you missed…
Your Guide To LinkedIn Engagement Pods
How do some people on LinkedIn get hundreds and even thousands of likes and comments on their content, while others are lucky to get a handful of likes and perhaps a comment or two? The best way to go viral is to consistently create incredible content that attracts a large, loyal, relevant, and engaged audience…
How to Get 30,000 High-Quality Connections on LinkedIn
Why 30,000? Because that’s the max number of connections LinkedIn allows you to have. Once you hit that limit, you can try to add more connections but it won’t work unless you remove another one. After you hit that magic number of 30K you can continue to attract “followers” but that’s a topic for another…
10 LinkedIn Fast Facts For Thought Leaders
LinkedIn, founded in 2003, has grown from “That place where you can put your resume online,” to the undisputed king of professional social networking. LinkedIn now has “more than 546 million users in more than 200 countries and territories worldwide,” and is on track to generate over $6B in revenue in 2018. That’s good news…