In back of the house where I was born and raised in sunny Southern California, there are six handprints in cement. The first two are from my parents. The next three are from my older siblings. In newer cement, is my handprint. Before my handprint was added, when I was young but old enough to…
5 Keys To Thought Leadership On LinkedIn
Key #1: Change Your Mind About What “Thought Leadership” Is “But I don’t WANT to be a thought leader!” Wrong. You don’t want to do what you think thought leaders do, because when you think about thought leaders, you think of ego-driven, pompous, arrogant jerks who are constantly self-promoting and spamming you. That’s not thought…
How To Find Your Ideal Audience
If you read my post about a Dream Funnel you now have a clear vision of your future. If you read my post about a genius zone, you know what makes you uniquely suited to turn that vision into reality. The next question is: Who do you need to influence in order to achieve your…
How To Find Your Genius Zone
I have a friend we’ll call Jeff. Jeff is a smart guy with a lot of talents. He’s started multiple seven-figure businesses. He could be a professional artist if he wanted to. He could do just about anything. And that’s why he was broke. Jeff and I trade coaching services. One our monthly calls…
All The Marketing Hacks For My Book Crowdfunding Campaign
Note: This campaign is running May 15th through June 15th, 2019, so if you’re reading this between those dates then this blog post isn’t done yet, I’m still adding to it, and I’d love your suggestions! In this post I share everything I did to get the crowdfunding campaign for my new book 60 Days…
All Influential People Have A Dream Funnel. What’s Yours Look Like?
You probably know, roughly at least, what you want your future to look like. College, job, marriage, family, start a business, travel, grandkids, retirement, write a book, etc. You may even have a few dreams you think about all the time. Things you want to have, do, or become. What many of us lack is…
Everyone Has A Story And Something To Say
Each week when I send out my email newsletter I get responses. Sometimes I get a few, sometimes I get a lot. Sometimes the responses are technical questions, other times they’re simply comments, and occasionally they turn into fascinating discussions. Recently I discovered that one of my subscribers is a former editor for the…
Want More Comments On Your LinkedIn Posts? Start And End With A Question.
How do you get engagement on your LinkedIn posts? First, what is “engagement” on LinkedIn? It’s likes and comments, but mostly comments, because likes, while valuable, pale in comparison to the value of comments. I’ve been seeing a lot of LinkedIn posts lately that are getting zero engagement, and analyzing why that is. Here…
How To Become A Thought Leader On LinkedIn
Want to become a thought leader on LinkedIn? Today, it’s easier than ever. LinkedIn was once the place where you could create an online version of your resume and then…nothing would happen. These days, LinkedIn is so much more than a database of resumes, it has become the primary platform for business thought leaders to…
What An Evening In A Guatemalan Jail Taught Me About Influence
Have you ever spent an evening in a Guatemalan jail? I have. I was rescued by a German entrepreneur who previously moonlighted doing black ops for the U.S. government and was a former member of the Hitler Youth. He then taught me the power of a sincere-yet-not-desperate request for help. A True, True Story Yes,…
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