System 7: Love – The 7 Systems For Authors

This is the seventh in a series of posts about how to leverage The 7 Systems of Influence to become a better author. If you want to start from the beginning or find links to all the posts in this series, go here. Does using the word “love” in a professional context make you uncomfortable?
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System 6: Collaboration – The 7 Systems For Authors

This is the sixth in a series of posts about how to leverage The 7 Systems of Influence to become a better author. If you want to start from the beginning or find links to all the posts in this series, go here. Harper Lee, the Pulitzer-winning author of To Kill A Mockingbird, is perhaps the
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System 5: Action – The 7 Systems For Authors

This is the fifth in a series of posts about how to leverage The 7 Systems of Influence to become a better author. If you want to start from the beginning or find links to all the posts in this series, go here. In 1990, Jack Canfield was a motivational speaker traveling the circuit. One
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System 4: Content – The 7 Systems For Authors

This is the fourth in a series of posts about how to leverage The 7 Systems of Influence to become a better author. If you want to start from the beginning or find links to all the posts in this series, go here. Whether it’s for your book or for other content you’ll create for
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System 3: Audience – The 7 Systems For Authors

This is the third in a series of posts about how to leverage The 7 Systems of Influence to become a better author. If you want to start from the beginning or find links to all the posts in this series, go here. Who’s your audience? Who’s your ideal audience? (Note: In this post I use
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System 2: Genius Zone – The 7 Systems for Authors

This is the second in a series of posts about how to leverage The 7 Systems of Influence to become a better author. If you want to start from the beginning or find links to all the posts in this series, go here. Would you like to do work that is both intellectually stimulating and
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System 1: Vision – The 7 Systems For Authors

“Each man should frame life so that at some future hour fact and his dreaming meet.” – Victor Hugo This is the first in a series of posts about how to leverage The 7 Systems of Influence to become a better author. If you want to start from the beginning or find links to all
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20 Reasons to Invest in Thought Leadership

Because you want to call yourself a “thought leader” is NOT one of them. Here are 20 reasons to invest in thought leadership: You want to publish a book. You’re an entrepreneur. You’re an executive. You want to do public speaking. To up your game on social media. To attract top talent. You have a
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Bragging Is A Lost Art

​That line was part of an email I got from Rich Litvin, author of The Prosperous Coach. I’m not sure I agree, but it depends on your definition of “bragging.” If it’s pointing your thumbs at yourself and saying “I’m better than you! Look at how awesome I am!” then nah, we don’t need more of
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3 Big Questions For Thought Leaders

“We need sales, fast!” “Could producing thought leadership help?” “Yes! Get me a blog post, right now! Can we get some coverage in Forbes? Share a bunch of stuff on social media!” “Wait, what kind of content?” “Anything! What’s in the news? What are people paying attention to? Do something connected to that!  Just hurry!”
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